Contractor testing an electrical panel while his phone rings unanswered on the bench

How Much Are Missed Calls Costing Your Business?

Missed Calls
August 17, 2026
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Kirsten Maihi

Kirsten Maihi

Kirsten Maihi is the founder of Krew60. After years implementing accounting and payroll software for trade businesses, she saw how much time owners lost to admin, missed calls and follow-up that never happened. Krew60 builds the front office for established trade businesses, so every call gets answered, every lead gets followed up, and the owner runs the business, not the office.

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